Social media is a cracking opportunity for businesses (especially the little guys) but many times folks are completely stumped as to the first steps to take. A common cry is “what would I say?! Why would anyone be interested in me?!“. This post is about how to get started on Twitter.
Jojet has been running for 10 years this year and I’ve been involved in the web for longer than that. So it should come as no surprise that I’ve sat in many initial website meetings where the client says the words “of course we want to be able to edit the website ourselves“. And then I groan.
But before we go into the details of why I groan, let’s recap the some terms here…
Note: This blog post (originally posted in March 2011) has been updated to be part of my “Business Guide to Websites” series.
The one piece of software that always springs up when talking about blogging is, quite rightly, WordPress - where very clever people have written a fantastic system that makes it extremely easy for you to run a blog. Hurray for WordPress! There is some confusion though…
(This post is part of my ongoing “Business Guide to Websites” series).
I deal with a lot of clients who are finding their feet with social media; they’ve used platforms like Facebook personally but never for business – it’s a frightening new world for them.
One problem is that, whilst they have managed to create a Facebook Page (which is a wise choice as it’s typically a better option than promoting solely via your Facebook Personal profile), they are completely clueless as to what to do next. How do you get some traction on the Page?
Many SMEs and professionals want (no, need!) technology to just work for them. They have not the time (or inclination) to faff around trying to get things working; damn it! They real have work to do!
This post is introducing a series which talks about tools which are useful to such businesses; tools which just work. And the first tool up is “Dropbox“.
My company Jojet is now quite well known for running Internet Strategy and social media events – this has the knock on effect of meaning that I see lots of new Twitter accounts and, therefore, I get to see people’s first steps in this brave new land.
Here are some of the killer mistakes I see people make: