Earlier this week I came across a business advisor who has just started offering advice to people about their websites & brands (a subject far outside of their comfort/knowledge zone). This was a person who was already offering a very wide range of services.
I’ve been involved with designing, building and managing a lot of websites in my time and it’s always interesting when you spot the common issues cropping up. The one “common issue” I wanted to speak to you about today is website copy; the words, the content, the heart of the matter, the meat to the potatoes… Continue reading
Last week I had conversions with two different companies; both of whom were taking baby steps with their social media/web strategy. I found myself saying the same points (which luckily they found interesting) and I noted that many companies and professionals make the same sort of initial mistakes. On a cold Sunday evening with the fire blazing and a beer in my hand, I thought I’d rattle some of those out…
I work on many website projects and I’m always very vocal in prompting the client to write effective web content – I mean, who wants to see their lovely website design filled with sub-standard content? No-one. Because a website with poor content is a poor website – irrespective of how pretty it looks. Anyway, here are some of my simple tips plus links to articles by people with bigger brains. Continue reading
The other week I had a conversation with someone who was getting completely baffled with their email. They were using GMAIL (just as I do) but they were getting totally overwhelmed. And this was *not* because they were immensely popular and were being snow under with emails; it was more because they just didn’t know the basics of GMAIL or good, general email housekeeping skills. Cue this blog post…
Recently I came across a really thought provoking article titled “The Shocking Truth About How Web Graphics Affect Conversions” by the very switched on people over at KISSmetrics. I’d definitely recommend you read this article but I will mention a couple of the take aways which I found (some more obvious than others)
As a long serving Instagram (IG) user, I’ve had plenty of time to uncover what works & what doesn’t. Here are some of my thoughts on what makes someone a great addition to the Instagram community.
Many SMEs and professionals want (no, need!) technology to just work for them. They have not the time (or inclination) to faff around trying to get things working; damn it! They real have work to do!
This post is introducing a series which talks about tools which are useful to such businesses; tools which just work. And the first tool up is “Dropbox“.
My company Jojet is now quite well known for running Internet Strategy and social media events – this has the knock on effect of meaning that I see lots of new Twitter accounts and, therefore, I get to see people’s first steps in this brave new land.
Here are some of the killer mistakes I see people make:
In the world of web design and development we love our technologies and our acronyms but I’m sure it’s pretty confusing to business folks trying to make head or tail of it…especially when comparing quotes.
So I thought I’d put together a quick post on some of the key technologies your’ll hear about and try to shed some common sense light on them. Please shout out if you have any comments or questions.